Is any of this backed up by science?

All of it is. The Cool Fat Burner has undergone numerous scientific tests at various independent 3rd party locations, and has been published in “The Journal of Sports Medicine and Physical Fitness.”  Soon people will look at cold thermogenesis as they do diet and exercise. It will be common knowledge and a commonplace practice for weight loss and body transformation.

*note the Cool Fat Burner & Cool Gut Buster can induce the state examined in every single study

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• Brown Fat

  The Cool Fat Burner is the first and only cooling vest on Earth proven (and published in scientific journals) to activate brown fat.

  Brown fat, or brown adipose tissue (BAT) is a special kind of fat, found in most mammals, and when one becomes cold, brown fat “turns on” and burns off your regular fat on your hips, stomach, legs, and so on, in order to generate heat.

  • most mammals have brown fat (BAT), to keep them warm and to survive during hibernation
  • burns regular “white fat” in order to generate heat (white fat = white adipose tissue = regular fat on stomach, hips, legs, cellulite)
  • embryologically related to muscle tissue
  • high number of mitochondria & vascular supply (gives brown color)
  • abundant in human babies; BAT decreases as humans age or gain fat
  • women tend to have more BAT than men
  • accumulates near major vessels of the trunk, so as to directly warm blood
  • increases in amounts when one is consistently exposed to cold (example: outside seasonal workers develop more BAT over winter months)
  • our ancestors probably had much more BAT (and were thus leaner) as they did not have constant indoor heating

  How many calories can brown fat burn? How much real-world weight-loss can brown fat bring? Watch and find out!
• Cold Thermogenesis

  Cold thermogenesis — an exciting new field in health, fitness, and weight-loss. CT is the practice of strategically using cold stimulus to induce all manner of positive, beneficial changes to health, physiology, and body composition. Also called cold stress, cold therapy, and thermal loading.

  Some of the proven benefits of cold thermogenesis:

  • boost metabolism upwards of 400%
  • burn calories and fat
  • help build muscle
  • increased insulin sensitivity
  • improved exercise recovery
  • boosted immune system
  • injury management
  • enhanced rest and relaxation
  • achieve deeper sleep
  • rebalance hormones, achieve primal health
  • cellular longevity

  The Cool Fat Burner and Cool Gut Buster are the most efficient, effective, and sustainable method for engaging in cold thermogenesis.  Wear them while you lounge on the couch.

  Practically every benefit to cold thermogenesis has been confirmed by the Cool Fat Burner via 3rd party scientific experimentation.

• Fat Burning

  The speed and total amount of fat you burn depends on the intensity level, time, and sessions per week you use the Cool Fat Burner.

  Your body will burn calories and fat to keep your temperature up to normal. In addition to various hormonal changes that increase metabolism, fat burning, and muscle building, you can burn a massive amount of calories with cold thermogenesis.

   

  Beginner/Low Intensity

  Sensations: feeling lightly cooled off or a little “chilled out”
  Mechanism: works primarily through the “autonomic” nervous system.

  • increased respiration (breathing)
  • increased heart rate
  • increased catecholamine response

  Note: this is a very relaxed, effortless level of intensity. Because it’s so easy, you can go at Casual intensity for many hours a day, 7 days a week.

  Having said that, the original indirect calorimetry experiment showed that at Casual intensity you have a small increase in calorie burning that probably will not results in significant changes in body composition, and is probably better used for rest and relaxation and not weight loss.  To burn fat, you should move up to higher intensity levels…

   

  Moderate Intensity

  Sensations: a deeper chill, possibly goosebumps
  Mechanism: Brown Fat. (also called Brown Adipose Tissue, or “BAT”)

  • Skeletal Muscle Uncoupling
  • Insulin Sensitivity

  Brown Fat & Skeletal Muscle Uncoupling work by burning off fat and glucose to generate heat during Cool Fat Burner & Cool Gut Buster use.

  The Cool Fat Burner has not only proven it can activate Brown Adipose Tissue, that it can maintain maximal BAT levels even through months of summer weather, but it can keep BAT active for hours after you take off the cooling vest!

  Insulin Sensitivity allows for the nutrients you eat to be burned up by Brown Fat or taken up to enhance your muscles, instead of being stored as fat and causing systemic inflammation, obesity, and disease.

  Controlled cold exposure may increase natural thyroid production, which in turn ramps up metabolism and fat burning.

  THE BIGGEST SCIENTIFIC BREAKTHROUGH YET — The Cool Fat Burner

  ACTIVATES BROWN FAT — AND KEEPS IT ACTIVATED FOR LONG AFTER THE SESSION!!!

   

   

  High Intensity

  Sensations: pre-shivering through various levels of shivering
  Mechanism: Shivering, Adiponectin, Irisin, Insulin Sensitivity, Nutrient Partitioning. Shivering can at least triple a person’s metabolic rate, burning a massive amount of calories.

  Causes the largest release of Adiponectin.

  Increases Irisin 4-5 times faster than exercise.

  Forces nutrients into muscles, may cause “supercompensation” of muscle glycogen and increasing protein synthesis.  This means bigger, stronger muscles and faster workout recovery.

  Experiment: triples metabolism

  Experiment: increases adiponectin by 62%

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  Experiment: burn 2500 calories and yet also build muscle, all in one day

• Building Muscle

  There are both direct and indirect ways that cold thermogenesis can help preserve and even build muscle!

  Adiponectin can increase mitochondria density within muscle cells, potentially enhancing muscular size, strength, and endurance.

  The Cool Fat Burner has been shown able to increase adiponectin by a whopping 62% in only 2 hours!

  Yet another HUGE SCIENTIFIC BREAKTHROUGH!!!

  The Cool Fat Burner & Cool Gut Buster are shown to — INCREASE ADIPONECTIN BY 62% !!!
  Adiponectin is thought to be related to everything from increased fat burning and muscular improvements, to reducing systemic inflammation, to helping fight heart disease, diabetes, high blood pressure, and even help fight certain types of cancer!!!

  *results may vary from person to person, the Cool Fat Burner device and website is not meant to treat or cure any disease or disorder

  Irisin lowers the signaling protein called “myostatin,” which limits muscle growth. This may allow for muscles to grow bigger and stronger.  Animals bred to be ultra-muscular have low myostatin levels.Allows for “nutrient partitioning,” selectively forcing nutrients away from fat, and pushing it into muscle, where it can be used as fuel, or for building blocks to build more muscleIncreased sleep quality means more growth hormone release, lower cortisol and estrogen levels, and maximum rejuvenation and recovery of tired muscles.

  Though often dependent on the activity and the individual, allows for enhanced post-exercise recovery.

• Hormonal Rebalance

  Cold thermogenesis can help restore optimal hormone levels!

  Adiponectin increases fat burning, may raise RMR, increases mitochondrial number and efficiency, increases insulin sensitivity, reduces systemic inflammation, reduces cardiovascular inflammation, relaxes epithelial tissue, and kills certain types of cancer cells.

  The Cool Fat Burner has been shown able to increase adiponectin by a whopping 62% in only 2 hours!

  The body will efficiently use food and nutrients, burning them as heat, or using them to build muscle and tissue… instead of storing them as fat or worse — allowing for increased systemmic inflammation, which may lead to disease.

  The Cool Fat Burner has been shown to radically increase insulin sensitivity in only a single session!

  Yet another HUGE SCIENTIFIC BREAKTHROUGH!!!

  The Cool Fat Burner & Cool Gut Buster are shown to — INCREASE ADIPONECTIN BY 62% !!!
  Adiponectin is thought to be related to everything from increased fat burning and muscular improvements, to reducing systemic inflammation, to helping fight heart disease, diabetes, high blood pressure, and even help fight certain types of cancer!!! ***

  *Results may vary from person to person, the Cool Fat Burner device and website is not meant to treat or cure any disease or disorder
  Irisin causes the “browning” of regular white fat into “beige fat,” lowers myostatin levels, and lengthens telomeres.

  Controlled cold exposure has been shown to raise thyroid hormone, subsequently causing an increased resting metabolism.

  Enhanced insulin sensitivity, maximized exercise performance, and deeper sleep may all increase growth hormone levels… allowing for ideal body repair and rejuvenation.

• Adiponectin

  The hormone Adiponectin is released from fat tissue during cold thermogenesis.

  Adiponectin increases metabolism and fat burning, increases insulin sensitivity, induces mitochondrial biogenesis in muscle tissue, decreases systemic inflammation, relaxes epithelial tissue, relaxes cardiac tissue, kills certain types of cancer cells, and is positively correlated with longevity.

  The drug companies are scrambling, trying to find a way to put adiponectin in pill form… so far, without success. It’s not surprising — the benefits of adiponectin are incredible!

  Triggers the release of free fatty acids from fat tissue and the uptake into muscle tissue, to be burned as fuel. Increases metabolism without increasing hunger.

  Increases the number of mitochondrial in skeletal muscle, potentially enhancing muscular size, strength, and endurance.

  Makes mitochondria more efficient, producing less free radicals thus reducing the chance of producing altered or mutated DNA.

  Greatly increases the uptake of glucose into muscles, thus reducing systemic inflammation and the related metabolic disorder array of diseases.

  Allows nutrients to be funneled away from fat, and into muscle.

  Reduces inflammation and relaxes cardiac and epithelia tissue.

  Kills harmful junk cells and certain types of cancer cells.

  Case study: knowing that lycopene (tomatoes) helps fight cancer, researchers had women eat a tomato-rich diet, theorizing it would raise Adiponectin and explain how lycopene helps fight cancer.

  The women were able to raise adiponectin by 9% after 10 weeks.

  COMPARE THAT THE WHAT THE COOL FAT BURNER CAN DO!

• Apoptosis

  Apoptosis is programmed cell-death, the intentional self-destruction and break down of unwanted cells.

  The Cool Fat Burner has two ways it may induce apoptosis:  one of harmful junk cells throughout your body, and the other, freezing fat cells, spot reducing stomach fat.

  Systemic:  Adiponectin has been shown to activate the AMPK pathway, involved in cellular cleanup.  Adiponectin has also been shown to cause apoptosis of harmful cancer cells, especially breast and prostate cancer.

  Fat freezing:  It’s been shown that direct exposure to properly cold temps can cause the subcutaneous fat underneath the cold area, to undergo apoptosis, become crystallized and to be reabsorbed. This is a form of spot reduction of stomach fat!

  The Cool Gut Buster may allow for cryolipolysis spot reduction of fat cells.

   

  Always wear plenty of clothing under your Cool Fat Burner and Cool Gut Buster.
• Body Types

  A paradigm on body composition known as the “Somatotype” or “Body Type” model. While somewhat outdated and limited, it can still be a helpful tool for general planning. Body types fall on a scale from “endomorph” to “mesomorph” to “ectomorph.”

  Where you fall on this spectrum tends to influence how you lose weight and build muscle. It also speaks to your metabolism, daily NEAT activity, even your (initial) response to cold stress.

  Knowing your body type can initially help inform your body recomposition strategies.

  Ectomorph —
  tends to be skinny, a ‘hard gainer’ who can’t put on mass, either fat or muscle. Has to eat a lot to keep on weight, usually has high levels of NEAT; moves around a lot throughout the day, may fidget a lot, etc.

  Has an easy time losing fat, but a hard time gaining muscle.

  Response —
  tends to burn a lot of fat, quickly. May also notice the ‘relaxing’ aspects of CT sessions more profoundly.

  Mesomorph –-
  medium build, athletic, tends to be somewhat lean, yet muscular. Can both lose fat and build muscle at a moderate rate.

  Response —
  moderate fat burning, possibly accelerates around 3-5 weeks in. Moderate PWO recovery and muscle building improvements.

  Endomorph —
  Thick and stocky build. Easily packs on both muscle and fat. “Big boned,” thick joints, slow metabolism.

  Response —
  Slow, steady, and consistent fat loss, great PWO recovery and muscle, strength, and endurance building. Enhances insulin sensitivity.

  Knowing your Body Type, as well as your Set Point and the aspects of CICO may help inform you of effective, personalized Cool Fat Burner and general weight loss goals and strategies. Will cold thermogenesis have it’s biggest effect on fat lost, muscle building, workout recovery, insulin sensitivity, or rest and relaxation?

  NOTE: the Body Type model is not considered accurate by some in the health and fitness field, and
  regardless, is not something to be adhered to rigidly, but instead should merely give a general idea of
  how to start out, and what to expect. Almost no one fits just one type, but instead is a blend of types.
  And as you change your body composition, many of the variables — Body Type attributes, Set Point,
  and your CICO elements — may shift and change as well.

• Cardiovascular Health

  Cold thermogenesis may help improve cardiovascular health.

  We already know The Cool Fat Burner can burn calories and fat and help with weight loss, which will take strain off the heart and vascular system.

  However, by increasing adiponectin, the Cool Fat Burner may help reduce cardiac inflammation, relax blood vessels, and help relieve metabolic disorder.

  When injected into test subjects, adiponectin is able to immediately reduce cardiac inflammation and relaxes epithelia tissue.

  Adiponectin can also reduce systemic inflammation, again helping reduce cardiovascular trauma.

  Having good insulin sensitivity goes hand in hand with robust cardiovascular health.

• CICO

  CICO, or “calories in vs calories out,” (or sometimes called “Energy In vs Energy Out”)  is the basic, generic model of fat loss, fat gain, and body composition. Cold thermogenesis sits on the “calories out” side of the equation.

   

   

  According to CICO, if you consume more calories than you burn, you will gain weight, either as fat, muscle, or some other tissue. If you burn more than you consume, you will lose weight, usually either fat or muscle.

   

  

  All food intake = all calories consumed, from proteins, fats, carbohydrates, and alcohol.

  RMR = “resting metabolic rate” This is the energy requirements of your bodily tissues while at rest. The calories burned by your organs, working 24/7, make up the bulk of RMR.

  Cold thermogenesis = using the Cool Fat Burner to introduce strategic cold stress to the body, activating BAT, adiponectin, skeletal muscle uncoupling, and insulin sensitivity, all of which burns off calories.

  Being “cold adapted,” may raise one’s RMR as well.

  NEAT = “non exercise activity thermogenesis” The calories you burn throughout a day, engaging in regular daily chores and activities. Walking, standing, carrying things, etc.

  TEF = “thermic effect of food” Food requires digestion, a process which requires calories. Protein has a high TEF; around 25-30% of calories within an amount of protein, is the same amount required to digest it. So if eating 100 calories of protein, only around 75 calories make it into circulation after 25% worth are used in digesting it. (carbs and fats have low TEF; it takes very little to digest them)

  Stimulants, supplements = some substances can boost metabolism, increasing the number of calories burned. Caffeine for example, can increase metabolism to a small degree.

  NOTE: the CICO model does not consider important factors such as the hormonal effects of food, satiety and the psychological effects of foods, and many other important factors to weight loss and body composition.

  For example, carbohydrates can raise leptin and thyroid hormones. By raising leptin, you increase metabolism while reducing cravings. By raising thyroid, you increase metabolism and increase sensations of body heat and warmth, as well as increasing other hormones (testosterone, for example.).

  Carbohydrates can also most quickly restore muscle glycogen stores; this could be beneficial to strength and power athletes, as well as those looking to maximize muscle growth and performance, especially in high intensity training.

  Carbohydrates can also seem to induce cravings in many people… leading to more carbohydrate consumption.

  Protein not only has a high TEF, but is considered highly satiating; it fills you up, especially in the presence of either fat and/or carbs. Protein intake is extremely important to maintain muscle tissue.

  Some consider fats to be highly satiating. Those who go low-carb, especially to the point of being in ketosis (using fat as the primary bodily fuel source instead of glucose) claim to have reduced cravings and lower overall appetite in comparison to when they eat carbs.

  Proponents of ketosis and low-carb also point to many possible benefits of low carb over normal (or compared to them, “high carb”) eating. Some evidence implies that using carbohydrates (or at least sugar, and at large doses) as a regular part of your normal fuel source can lower the immune system, increase systemic inflammation, lead to the metabolic syndrome, and even cause (or at least increase) cancer cell formation.

• Cold Adapted

  The cold adapted state is the peak of cold thermogenesis and Cool Fat Burner usage.

  • boosted resting metabolism
  • increased insulin sensitivity
  • ideal hormonal balance
  • diminished systemic inflammation
  • enhanced immune system
  • maximized cellular longevity and all-around superhuman health

  Initial cold adaptation — the formation of new brown fat — can start within days, and be detected within a week or so.

  Higher level cold adaption — boosted immune system, increased insulin sensitivity — become pronounced within a number of weeks.

  Highest levels of cold adaptation — reduced systemic inflammation, boosted resting metabolism, rebalanced hormones — may take months.

  Since cold thermogenesis can amplify, and also be enhanced by, diet and exercise, those will factor in as well to how cold-adapted one may become.

• Exercise Recovery

  The Cool Fat Burner can help with exercise recovery, allowing you to workout harder, longer, and more often.

  Experts theorize cold therapy reduces inflammation, removes cellular debris, and suppresses pain sensors while relaxing muscles, all helping to speed recovery after workouts.

  With the mechanisms of Irisin and Adiponectin, the Cool Fat Burner can help you preserve and build muscle… a direct form of exercise recovery!

• Growth Hormone

  Cold thermogenesis may positively influence growth hormone levels.

  Growth hormone is released by the pituitary gland, within the brain. The primary function of growth hormone is in the building up of tissues and organs; building muscle and bone, rejuvenating skin and organs, burning fat, and boosting the immune system.

  Growth hormone is usually inversely related to blood glucose levels. By keeping glucose levels down, especially before bedtime, you can maximize your natural gH release.

  Cold exposure can increase levels of “heat shock proteins,” which can increase growth hormone levels.

• Glycogen Supercompensation

  Cold thermogenesis greatly increases insulin sensitivity, which leads to nutrient partitioning, which under the right circumstances, can lead to glycogen supercompensation…which will boost muscle growth, repair, and performance.

  Muscles use glycogen for fuel, especially during hard, intense workouts. The body makes glycogen from carbohydrates.

  Fasting, low-carb diets, high intensity exercise, and cold thermogenesis can all use up and burn off glycogen in the muscles. Once depleted, the muscle is primed for glycogen supercompensation.

  If one eats carbs during this time, they can refill, to higher-than-normal levels, their glycogen stores. This results in higher muscle protein synthesis rates and fuller, stronger muscles that perform at peak capacity.

  The Cool Fat Burner has been shown able to burn off glycogen at a rate comparable to exercise, and to accelerate acquiring the ketogenic state.

  In the “Body Recomp” experiment, Eric G. was able to eat hoagies, bowls of cereal, and other large amounts of simple carbs, yet stay in ketosis. This demonstrates the massive potential to set up a huge glycogen supercompensation.

  As shown in the “Body Recomp” experiment, this not only allows for glycogen supercompensation and thus boosted muscular growth and performance, but in practical terms, it allows for much more frequent carb refeeds and cheat meals!

  Please Note: most diet plans only allow 1 cheat meal per week — the “Body Recomp” plan allows for a HUGE cheat meal every 3 days!!!

  This is important not only for the psychological fun of getting to eat sweets frequently, but on the physiological level, those carbs can help keep your leptin and thyroid levels high, which means lower cravings and higher metabolism!

  The Body Recomp plan — manipulating glycogen supercompensation to allow you to eat massive amounts of “junk food,” yet still burn fat and build muscle.
  

• Immune System

  

  Cold thermogenesis radically enhances and strengthens the immune system.

  Glutathione, T-killer cells, lymphocytes, & a variety of immune system functions are strengthened and enhanced as one becomes cold-adapted.

  “I used to always be sick, all winter, every winter. Head colds, at least 2-3 chest colds, stomach flu, over and over, every single year.Once I started doing cold thermogenesis, that changed. I practically never get sick any more. Last record-breaking winter, I did daily sessions outside, wearing next to nothing, or even wearing the CFB.My immune system was so ramped up, colds couldn’t gain a foothold. It feels like it would be nearly impossible for me to get sick when I’m fully cold-adapted.”

  

   

   

  NOTE: boosted immune system is a hormetic response; it’s something one should slowly induce over time, as one’s systems gradually grow stronger. Do not do too much, too soon.

• Insulin Sensitivity

  Cold thermogenesis can radically enhance insulin sensitivity, causing nutrients to be pulled into muscles, fat to be burned by BAT, reducing systemic inflammation, reducing related diseases, and allowing for nutrient partitioning and glycogen supercompensation!

  When you eat, the food is digested into nutrients: proteins to amino acids, carbs to glucose (”blood sugar”), fats to free fatty acids, as well as vitamins, minerals, phytochemicals, and so on, all floating through your bloodstream.

  Insulin is released by the pancreas. Insulin causes nutrients to be transported into various bodily tissues. The particular nutrients and the target tissue as well as your physical state, often determines how those nutrients are used; building muscle, storing fat, or even causing inflammation and disease.

  Insulin resistance is the condition where your bodily cells will not respond to insulin. You’re “resistant” to it’s function of transporting nutrients, especially glucose, into your cells. This results in chronically high blood glucose levels, obesity, and systemic inflammation. It is also a contributing factor in getting Type-2 diabetes, heart disease, and the metabolic disorders effecting 2/3 of all Americans. Some theorize that insulin resistance and chronically high blood glucose is a causative factor in dementia-related disorders such as Alzheimer’s, and may even cause (or accelerate) certain types of cancer!

  Cold thermogenesis with the Cool Fat Burner can help overcome insulin resistance, forcing nutrients into your muscles. This can obviously help build muscle, enhancing strength, size, endurance, and recovery. Brown fat will also burn off glucose and free fatty acids.

  These are examples of being highly sensitive and responsive to insulin. The food eaten — even junk food — is burned up and used as fuel,
  or used as building blocks to build muscle and healthy tissue, instead of being stored as fat or floating around the body causing inflammation and disease.

  Cold stress amplifies insulin sensitivity, directing nutrients away from fat tissue, instead shuttling them into muscle.

  When strategically used, the Cool Fat Burner can help overfill your muscles with glycogen, increasing muscular fullness, function, and repair.

  Example: We heard from a CFB user that reported they nearly passed out during a session. Upon further inquiry, we discovered they had a family history of diabetes, that they had a “fatty liver,” and that they were 100lbs over weight!

  That’s why they nearly passed out!  The Cool Fat Burner worked!  It increased their insulin sensitivity — something they were not used to — and it burned off their blood glucose as though they did a vigorous exercise session (but without the exercise).  Interestingly, this was only at ‘Moderate’ intensity, and only a 30 minute session.

   

  

  Real readings from a CFB customer. This is why the Cool Fat Burner is being studies at Mount Sinai for its ability to reduce blood glucose levels.

• Irisin

  The hormone Irisin is released from muscle tissue during cold thermogenesis.

  Irisin is involved in the “browning” of white fat into so-called “beige” fat. Irisin also lowers myostatin, which allows for greater muscle growth. Irisin has been shown to function as a “neuro-protectant” of brain tissue, and can kills certain types of cancer tissue. Irisin has even been shown to lengthen DNA telomeres, thus promoting longevity!

  Irisin turns regular white fat into “beige” fat, which has some of the properties of brown fat. That is to say, beige fat can burn glucose and free fatty acids to generate heat during cold stress.

  Irisin lowers the signaling protein myostatin… which allows an increase in muscular growth.

  Irisin has been shown to increase substances in the brain that protects neurons.

  Irisin has also been shown to stifle and even kills breast cancer tissue in the lab.

  Irisin lengthens telomeres, the chromosomes on the ends of DNA strands which shorten as we age.

• Longevity

  Cold thermogenesis can directly increase longevity on the levels of the cellular and whole-body

  Adiponectin is highly correlated to centarian lifespans. Those with higher adiponectin live longer.

  The Cool Fat Burner has been shown to increase Adiponectin by 62% in only 2 hours!

  Yet another HUGE SCIENTIFIC BREAKTHROUGH!!!

  The Cool Fat Burner & Cool Gut Buster are shown to — INCREASE ADIPONECTIN BY 62% !!!
  Adiponectin is thought to be related to everything from increased fat burning and muscular improvements, to reducing systemic inflammation, to helping fight heart disease, diabetes, high blood pressure, and even help fight certain types of cancer!!! ***

  *Results may vary from person to person, the Cool Fat Burner device and website is not meant to treat or cure any disease or disorder

  Irisin lengthens telomeres, leading to a potentially longer lifespan.

  Cold thermogenesis can greatly enhance insulin sensitivity. This means less systemic inflammation, less unintentional mTOR activation, and more AMPK presence.

  The Cool Fat Burner can garner the benefits of both mTOR and AMPK, while bypassing the negatives of each.

  Cold stress can increase cellular cleanup, destroying harmful junk cells, and mimic the effects of calorie restriction, known to lead to life extension.

  Mitochondria will function more efficiently, producing much less free radicals which should lead to far fewer mutated DNA sequences.

• Metabolic Efficiency

  Cold thermogenesis causes significant insulin sensitivity, profound nutrient partitioning, and mitochondrial biogenesis, all of which allows for metabolic flexibility and efficiency.

  Most people burn glucose (from carbs) for fuel. Some go low-carb, and burn fat instead. But when one becomes cold-adapted, one can quickly and easily make the switch back and forth faster and with less waste (ie, less fat storage).

  Insulin sensitivity means that food — fats, carbs, and protein — are pulled into muscle to burn as fuel or to be used as building blocks to repair or make new muscle…instead of being stored as fat, or lingering in the system and leading to high blood glucose, high triglycerides, and eventually causing disease.

  Cold thermogenesis causes mitochondrial biogenesis. This means that your cells can quickly switch from burning either carbs or fats, while producing fewer free radicals that can damage DNA and possibly lead to cancer formation.

  During the original ketosis experiment, and again during the “Body Recomp” experiment, it was shown that Cool Fat Burner sessions could greatly speed up the acquiring of the ketogenic state.

  What’s more, this transition is always smooth and without problem; none of the so-called “low carb flu” so many complain of.

  The “Body Recomp” experiment is a tale in metabolic efficiency. The ability to eat both carbs and fats and lots of them, yet continue to burn body fat, while building muscle, all while showing perfect immune system, cardiovascular, inflammation, and even genetic markers.

  NOTE: we are NOT talking about the ‘bad’ type of “metabolic efficiency” where one’s metabolism slows down and losing fat and building muscle gets harder! That’s the sort of thing that happens to those who engage in too much chronic cardio simultaneously with long term calorie restriction. What we’re talking about here is the opposite of that kind of “metabolic efficiency.”

• Mitochondria

  Mitochondria are components in nearly all living cells, often called the “power plants” of cells. Cold thermogenesis directly works with mitochondria, increasing their activity and efficiency.

  The Cool Fat Burner can effect your mitochondria in several ways. Most obvious, the mitochondria in your brown fat (brown adipose tissue) will be active during a session, burning up glucose and fats.

  This also occurs in your muscles, especially via “skeletal muscle uncoupling,” where your muscles burn glucose and fats to generate heat during a Cool Fat Burner session.

  Finally, the hormone Adiponectin increases mitochondrial biogenesis, increasing both the number and efficiency of mitochondria within your cells, increasing your capacity to burn off fuel during cold stress, exercise, and daily life… all the while producing less free radicals, which otherwise could damage DNA and cause them to mutate.

  Yet another HUGE SCIENTIFIC BREAKTHROUGH!!!

  The Cool Fat Burner & Cool Gut Buster are shown to — INCREASE ADIPONECTIN BY 62% !!!
  Adiponectin is thought to be related to everything from increased fat burning and muscular improvements, to reducing systemic inflammation, to helping fight heart disease, diabetes, high blood pressure, and even help fight certain types of cancer!!!
• mTOR vs AMPK

  Cold thermogenesis is impressive above all else for its ability to simultaneously induce or at least mimic the benefits of both mTOR and AMPK, while activating the negatives of neither!

  Cold themogenesis with the Cool Fat Burner can directly and indirectly activate the “Good” aspects of both mTOR and AMPK, while not activating the “Bad” processes on either!

  The ability to preserve or even help build muscle… while simultaneously burning fat, raising metabolism, and increasing cellular cleanup. You get to build muscle while you burn fat!

  Many of the same processes that build muscle and tissue, are thought to also accelerate aging. Yet cold thermogenesis can help build muscle without activating those “aging processes!”

  The Body Recomposition experiment proves the Cool Fat Burner can help you simultaneously build muscle while burning fat and improving health and hormone markers.

  Adiponectin functions as an adjunct to AMPK, shown to not only increase fat burning, but able to induce apoptosis of harmful junk and cancer cells, and is directly correlated to longevity!

  However, Adiponectin can also increase mitochondrial biogenesis, potentially enhancing muscluar size, streangth, and performance.

  The Cool Fat Burner has been shown to increase Adiponectin by 62% in only 2 hours!

  Yet another HUGE SCIENTIFIC BREAKTHROUGH!!!

  The Cool Fat Burner & Cool Gut Buster are shown to — INCREASE ADIPONECTIN BY 62% !!!
  Adiponectin is thought to be related to everything from increased fat burning and muscular improvements, to reducing systemic inflammation, to helping fight heart disease, diabetes, high blood pressure, and even help fight certain types of cancer!!!

  Cold thermogenesis can greatly enhance insulin sensitivity. This means less systemic inflammation, less unintentional mTOR activation, and more AMPK presence. So you’ll speficially target mTOR only to build muscle, not to store fat!

  By forcing nutrients into your muscles, you can maximize their growth without “chronically” having mTOR active.

  AMPK allows mitochondria to function more efficiently, producing much less free radicals which should lead to far fewer mutated DNA sequences and reduce the chance of cancer formation.

• Nutrient Partitioning

  Cold thermogenesis can greatly enhance nutrient partitioning, guiding glucose (carbs), amino acides (protein) and free fatty acids (fats) away from being stored as fat tissue, and instead directing it into building and refueling muscle and being burned by brown fat.

  This can have huge implications not only for burning fat and building muscle, but for your dietary approach in general; it allows for massive “cheat meals” that literally cannot turn to fat, but instead must be first stored in muscle.  This makes sticking to a diet effortless.  (see the Body Recomp plan for details!)

  The Body Recomp plan — manipulating nutrient partitioning to allow you to eat massive amounts of “junk food,” yet still burn fat and build muscle.
  

• RMR

  Resting Metabolic Rate, or “Basal Metabolic Rate.” (RMR or BMR)

  The whole total sum of calories an organism burns when completely at rest. Measured while laying down or in a recliner, totally relaxed.

  The majority of most people’s RMR will be from their organs.

  The resting metabolic rate is a result of several factors:

  • organs
  • muscle tissue
  • fat tissue
  • hormone status
  • brown fat activity (may function full-time for the cold-adapted)
  • Organs work 24/7 – that means they’re always burning calories

  Muscle and even Fat tissue burn calories at rest

  Hormones such as thyroid and leptin can effect metabolic rate

  Can being cold adapted increase one’s basal metabolic rate?

  The Cool Fat Burner & Cool Gut Buster do it again… and are shown to …RAISE RESTING METABOLISM!
  This means you burn more calories, even on days you don’t use the Cool Fat Burner!!!

  At George Washington University, a 4 month long experiment, “Before & After” scientific tests confirm an increase of hundreds of extra calories burned a day, even at rest! ** This is a first-ever discovery!

• Set Point

  “Set Point” is the normal weight and composition your body wants to naturally stay at on a ‘normal’ diet.

  This is to say, your muscle and fat levels have a natural, normal, ‘regular’ baseline level, where you’ll normally be unless you make efforts to change it.

  So allowed to eat to full (but only eating whole, unprocessed foods; not calorie-dense, man-made junk foods) your body will tend to try and maintain a certain level of fat and muscle.  This level is your “Set Point.”  It is your normal, natural physical state. (Note: your Set Point tends to go up as you age)

  Any efforts to drop below your Set Point and lose fat is met with resistance. You may experience hormonal changes that slow metabolism and increase hunger.  Or you may lose muscle tissue (so as to save fat tissue).  You may experience “adaptive thermogenesis,” where your resting metabolism (RMR) slows down, to conserve energy.  You may feel an overall lack of energy, which causes you to move around much less throughout the day, burning fewer calories (NEAT).

  As you approach and then go below your Set Point, your body tries to resist change by holding onto it’s fat stores and effecting hormones in such a way to encourage you to over-eat and regain the fat lost.

  If you’re above your Set Point, especially if overweight, then losing fat and getting down to your Set Point tends to be relatively easy, at least at first.

  You can sometimes manipulate only 1 or 2 of the variable in CICO and drop fat all the way down to your Set Point.  We have had many Cool Fat Burner users who have lost significant amounts of weight, solely with cold thermogenesis!  No dieting or exercise.  However, most probably started above their Set Points.

  As you approach, and then go below your Set Point, weight loss gets harder. It is a survival mechanism.  Your body is trying to resist change.

  As you go below your Set Point and try to lose more and more fat, you will probably have to further manipulate more variables on the CICO scale to some degree or another.  The smartest and most sustainable plan, is to do some combination of many variables, so as to not rely on just 1 or 2.

  In the “Body Recomp” experiment, CFB creator Eric G. starts at 22% bodyfat, well above his Set Point.  As the experiment continues, he drops down well below his set soint, which is around 16% BF, down to around 12% BF! What’s more, he did this while actually gaining muscle, and achieving super impressive health markers.

   

  The “Body Recomp” plan — going below your Set Point without losing muscle:

• Thyroid

  Cold thermogenesis has been shown to boost thyroid levels in animal models, and NIH funded experiments are underway to confirm CT’s effect on human thyroid levels as well.

  (many experienced users attest to improved thyroid function thanks to cold thermogenesis)

  The thyroid gland rests on the neck, near the Adam’s apple. It influences many other glands and organs, regulates body temperature, and controls overall metabolism.

  Excessive calorie restriction can lower thyroid levels, making one feel cold, sluggish, and slow metabolism.  Women are even more prone than men.  If the Cool Fat Burner can help reverse this, it can help one maintain proper energy levels and maintain their weight loss efforts.

• Sleep Enhancement

  Cold thermogenesis can enhance sleep; make it easier to fall asleep and achieve a deeper sleep, especially with evening or night sessions.

  Most Cool Fat Burner users report how relaxing and “soothing” their sessions are. So there is already a rest and relaxation component.

  But by lowering body temp at night, cold thermogenesis can mimic the actions of melatonin.

  Invigorating morning sessions may help reset circadian rhythms for those having trouble falling asleep that night.

• Skeletal Muscle Uncoupling

  Skeletal muscle uncoupling is the process where your muscles burn calories on the cellular level to generate heat during Cool Fat Burner induced cold stress.

  Skeletal muscle uncoupling is not shivering — it does not involve movement of the muscles, and along with Brown Fat, is the active component of “Moderate” intensity cold thermogenesis.

  If you have little brown adipose tissue, then skeletal muscle uncoupling takes over during your Cool Fat Burner sessions, until you become cold-adapted and build up your reserve of BAT.